EF
Ethan Faulls
EFFounder
Founded Cesspool Powersports to bring a serious quality bar to dealer software, brand, and growth. 10+ years in powersports — the standard this platform was built to match.
contact@cesspower.comAbout
Built for dealers who refuse to look generic
Never Boring. We bring the same quality bar from the shop floor to software, brand, and growth.
Our story
From one lot to a dealer platform
Cesspool Powersports started with a simple problem: powersports and golf cart dealers deserve better digital infrastructure than template swaps and aggregator traffic grabs. Custom brand, serious inventory systems, and software that actually ships.
NK Powersports was our first partnered dealer — the reference build that proved the platform works on a real lot. We now offer the same standard of execution to dealers who want their own storefront, not someone else's directory.
Why us
One team, end to end
We're building a dealer ecosystem — retail partners, marketplace syndication, directory placement, and software — with no handoffs between agencies, no mystery vendors, and no vibe-only deliverables.
Cesspool Powersports is operated by Cesspool Powersports LLC. Contracts, invoices, and legal notices are issued under the LLC at 236 Industrial Blvd, Toano, VA 23168.
Team
Who builds Cesspool Powersports
The people behind the pixels. Same crew, same bar — shop discipline applied to software and brand.
MC
Mitch Carrara
MCFounder
Founded Cesspool Powersports to build and run the platform — brand, design, marketing, technology, and full-stack development.
contact@cesspower.comOur values
What we bring to every project
D1
Design with intent
Every pixel, layout, and interaction is deliberate — brand systems and UI that feel premium, not template.
B2
Build for production
Modern stacks, clean architecture, and shipping discipline — not mockups that never launch.
G3
Grow with data
Campaigns, funnels, and analytics wired together so you can see what's working and scale it.
Work with us
Bring your lot to the marketplace
Custom storefronts, inventory syndication, and directory placement — plus brand, marketing, and development for dealers who want more than a template.
For dealers
Ready to partner?
Apply for Launch, Growth, or Network — custom site build, hosting, tools, and optional marketplace syndication on a monthly retainer.